Successfully commercializing a new technology requires more than creating a new device or process. Entrepreneurs and managers must be able to translate opportunity into a competitive advantage. This course examines theories of entrepreneurship and innovation and their application to real-world business opportunities. A particular focus is placed on emerging scientific and technical innovations and the…
Get an overview of what you need to consider in the financial planning of your start-up. Determine the required investment amount for your planned business model, calculate an initial bid price on a cost basis, and learn about different pricing tactics. This workshop is meant for everyone who has already worked out a business model…
Learn how to ideate and create structured value propositions: what do you sell, what do you promise, what do your customers really pay for? Transfer your most promising value proposition into the business model canvas and learn how to create your complete business model in order to get a holistic view of your idea –…
Join this course and learn to succeed in the rapidly evolving online world. In this practical course led by UPM, you will discover tools and methodologies for innovators, based on new developments and opportunities presented in this new era. Participants will work on teams and develop a real project with guidance from experienced entrepreneurs and…